Lucas Lu – SPEAKERS

Green Shines China’s “Treasure City”, the Emerald Market is Increasing Prosperity

Abstract

China’s economy is growing fast and open the market to the world, meanwhile the jewelry consumption is strong. However, many excellent overseas products and brands have not entered the Chinese market, or are facing problems of operation and marketing strategy after entering. Shenzhen Shuibei Jewelry Group has established the “Belt and Road” Jewelry Extended Fashion Industry Alliance with 33 domestic and international jewelry industry associations and enterprises. It hopes to serve overseas brands to enter the Chinese market and provide information and industry resources support through this international resource platform to promote trade cooperation and cultural exchanges.

There is a growing concern and demand for emerald in Chinese market, but the

IBC (International Business Center), developed and built by Shenzhen Shuibei Jewelry Group, a pioneer and leader who is committed to promoting the transformation and development of China’s jewelry extended industry and the operation of the industrial chain platform, is the only approved “Headquarters Building” in Buxin area, Luohu district, and one of the top ten urban renewal projects in Luohu.

IBC is located in Dawutong Emerging Industrial Zone, at the core of Intellectual valley. Its location is in the first row of Buxin road, Luohu district and seamless connected with the Shuibei station of Line 3, covering about 250,000 m2 international business combination. The main building of IBC is 240m high and consists of five unique spaces: the Twin towers Super-grade A office buildings, IBC MALL of about 60,000 m2, Business Communication Platform of more than 10,000 m2, an about 5,000 m2 world-class fashion publishing platform – “Creation” and five City Central Villas.

IBC is positioned as the Headquarters of Jewelry Extended Fashion Economy. It is an advocator of The “Belt and Road” Jewelry Industry Community and a model reformer. IBC stands in the overall consideration of the industry’s future strategy, relying on the resources of jewelry industry, seize the development opportunities of The “Belt and Road” Initiate, importing the international resources, and create five international and fashion business platforms, including “Financial Development, Jewelry Sharing, Cultural Trans-boundary, Technological Innovation and Enhanced Health”, by building a business home field to win-win the future of headquar